Braxton’s Link Tester — BLT for Mac OS X    ChangeAgent — ChangeAgent makes Web site repair and maintenance a snap.    Checkbot — Checkbot - Home Page    CheckLinks — A link checker that uses the httprequest object to eliminate your pages link rot.    CheckWeb — CheckWeb    CyberSpyder — Aman Software - CyberSpyder Link Test    Extract Link — A powerful link Extractor / URL extractor and Email extractor utility to search and extract link or URL (http, ftp, email, news, phone, fax) from any type of file (Html, Word, Excel, executables, ZIP/Acrhive, so on). Highly accurate software, fast threade    ht://Check — 01 Jun 2004: ht://Check version 1.2.3 has been released; important new features regarding Web accessibility have been introduced. ht://Check is probably the first tool on the Web which makes possible to perform site-wide accessibility checks,    Ixsite Web Analyzer — This powerful website analysis software makes it easy for you to maintain an error-free website: Zero in on broken links, missing images and stale content, create graphical sitemaps and custom reports. Download free demo software!    Link Checker Pro — Link Checker Pro - The leading website analysis and link verification tool    Link Police — Link Checker checks site links automatically and notifies the site administrator of broken links. Run it weekly or upon request.    Link Valet — Link Valet    LinkAdvantage — Reliable and Affordable Website Hosting with PHP, MySQL, CGI-BIN, SSL, POP3, FTP, Broken Link Checker, Find HTML Syntax Errors, Slow Loading Pages, Server Error Response Codes, Website Monitoring Service 24×7, downtime reporting, and SMS cellphone and pag    LinkAlarm — An Online Service for Testing Web Sites and Finding Broken Links    LinkChecker — With LinkChecker you can check your HTML documents for broken links.    LinkController — LinkController - a system for checking hyper-links    LinkLint — Linklint - fast html link checker    LinkQuality Benchmark — The Web’s Integrity Benchmark surveying link failure over 20 categories of sites    LinkScan — LinkScan Finds Broken Links and Creates SiteMaps    LinxCop — shareware, Verify links, verify hyperlinks, link checking software, LinxCop, web utility, link check, link exchange, check valid links, link checking, free demo, windows 95!    MOM Spider — MOMspider: Multi-owner Maintenance Spider    NodeWorks Link Checker — Advanced Web link checker. Features dead link verification and weekly scheduling of Web and e-mail reports. Free trial and priced at $15 USD per 5,000 link checks across any number of sites.    PoisonTooth — LinkCheck    Quest Software Funnel Web Profiler — Quest Software Funnel Web Profiler    REL Software — Web Link Validator is a powerful site management and link checker tool that helps webmasters automate the process of web site testing. Web Link Validator by REL Software.    RiadaLinx — RiadaLinx Java Links / Free Links / Links Applet / Java Link maker     SEVENtwentyfour — SEVENtwentyfour Inc. is a world leader in web site promotion and validation. Our eight-billion link map of the Web gives us unique capabilities in Internet marketing and broken link detection.    Site Map Pro — Site Map Pro lets you provide site map facilites for ANY website.    Site Vigil — Advanced web site and page monitoring with Site Vigil, keyword, page, link, traffic, search engine position,referral and error analysis, spot dead links, advanced web site monitoring    SiteMapper — Site Mapper is a great site map creator which boasts an extremely intuitive interface. It is a great tool which can be used to obtain a good idea of exactly how large a site is by generating a perfect site map of all files used by a site.    VSE Link Tester — VSE Link Tester is the most popular link checker application for Macintosh compouters. Download a fully functional demo version now.    W3 Link checker — W3C Link Checker    W3C Web Walker — Webbot - the W3C Libwww Robot    Watchfire WebQA — Watchfire provides solutions to manage brand, risk and business effectiveness online.    Web Data Extractor — A powerful web data, link, email extractor utility. Collect targeted data from web for responsible internet marketing, website promotion, list management and research.    Web Link Validator — Web Link Validator is a powerful site management and link checker tool that helps webmasters automate the process of web site testing. Web Link Validator by REL Software.    WebQA — Watchfire provides solutions to manage brand, risk and business effectiveness online.    WebTester — WebTester is a handy site management tool. It can help you check your site for broken links, as well as creating for you a simple ’site map’ indexing all of your pages!    Xenu’s Link Sleuth — A free multi-threaded link checking software to analyze web sites to find broken links. Runs on Windows 95, 98, NT, 2000 and XP.    accessibility, age, Apple, ark, benchm, code, download, downtime, engine, error, executable, Free, IDE, image, indexing, Integrity, Internet, iso, Keyword, Keyword Tools, list, monitoring, MySql, page, PHP, proc, process, PROM, release, scripts, search, server, Sites, Software, traffic, Web Sharing, Website Promotion, Windows, XP

Linkbait is the act of adding content to a website with the aim of attracting links from other sites. The content can take a variety of different forms from a unique tool or a breaking news story to a well written article or controversial image.

Sometimes linkbait is intentional but quite often the best linkbait is conceived quite by accident.

My favourite piece of link bait is the Adobe Acrobat Reader software. The download page has over 15 million links and is probably the most linked internal page on the web today.

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Tags: adding, adsense, age, ark, blogger, count, Digg, download, Free, Google, IDE, image, Internet News, Keyword Tools, list, money, Other Sites, page, PHP, PROM, RAM, release, rss, search, Search Engines, SEF, Sites, social bookmarking, Software, Sound, traffic, Tutorial, visitors, WordPress, XP, Yahoo

In this article I show you my top twelve tips for creating effective Google AdWords Select ads [adwords.google.com/select/].

I’ve been testing the Google pay per click advertising system for a while, with much success. These tips will help you create ads that generate higher click through rates, and lower cost per click.

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Tags: age, amazon, count, download, etc, Free, Google, Google AdWords, IDE, Keyword, keywords, money, overture, page, ping, proc, process, search, SEF, SEO, traffic, visitors

Introduction

Tar and Gzip are command line utilities usually associated with Unix systems, so why would you want to backup the data on your Windows machine with these tools.

Well there are several reasons why you might want to choose a command line utility as part of your backup strategy, the first being that you don’t need to install a Windows program onto a new machine to restore your files. You can simply insert your CD-ROM containing your latest backup (and a copy of the command line utilities) and restore the files you need in a matter of seconds.
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Tags: cd, cd-rom, Command Line, download, IDE, Plesk, RAM, server, Sites, Unix, Windows

We all want our website to be working hard for us. We talk about SEO and the importance of it. We spend money on advertising campaigns. We spend hours generating content. Despite all of this we may see no evidence of progress. We may not be getting any more sales or even leads than normal but whilst that lets us know something is not right, it does not allow us to drill down any further. The solution is tracking our site statistics, known as analytics.

How do we track?

If we are asking this sort of basic question, then I would suggest we look at some basic solutions. The first option is to use the statistics provided by your web host. These are typically part of a package such as Awstats or Webalizer and can be found under Web/FTP Stats on your hosting control panel. Different packages will provide more or less detailed reports and some will be more graphic than others. Most people prefer the simple, prettier, more graphic option as it is easier on the eyes. One thing about analytics is that it can be as detailed and complex as you are willing to go. More about that later.

Another great option for tracking stats is using Google’s free tool called Google Analytics. This is my choice. It works by placing a small piece of JavaScript on the bottom of your page then it produces very pretty stats. This tool can be used to monitor basic stats with very little effort, but it also has the power to monitor more complex stats. It can be used to see conversion rates and also integrates with Google Adwords. There are many different analytics packages out there, some are free some are not.

What to track - the basics

Visits - This is the total number of visits
Visitors - This is the number of unique visitors. It is the number of visits adjusted for repeat visitors.
Page views - This is the total number of pages your visitors have viewed. In advertising terms, this would be the number of impressions.
Pages/Visit - This is how many pages the average visitor looks at. If this is close to one, it means people are not exploring your site much. It is the number ofpage views divided by the number of visits.
Bounce rate - The percentage of visitors who leave without visiting another page.
Average time on site - Pretty self explanatory. If this is low then maybe you need to rework your site design. Make it easier for visitors to find something of interest in order to keep them on your site.
% new visits - This one is an interesting one. On the one hand, new visits represents growth, and new people discovering you, on the other hand, you want a loyal number of repeat visitors.
Traffic sources - Where is your traffic from. This is great for seeing which advertising campaigns or links are providing you with the most traffic. If your paying for a campaign and getting little or no traffic, you need to work out what is wrong.
Content overview - What is popular? Some content fairs a lot better than others. Can you see any patterns? If you are working with social media, finding a format which works well, then replicating it can be a very powerful way of gaining traffic.

What else can we do?

Analytics can provide you with a lot of data which may be useful or useless depending on your site. It is possible to see the country of origin, the operating system and the Internet browser your visitors are using. The country of origin is useful for determining what kind of adverts would work on your website. If your readership is from the US, adverts targeted towards Americans will do better than those targeted towards your home country. If your website is about cooking and recipe sharing, information on browsers and operating systems is of no use whatsoever.

For more complex uses of Google Analytics I suggest you read Patrick Altoft’s guide to Advanced Analytics . Here he explains how to track exit clicks, downloads, sales and other valuable data. You can see how these things would be beneficial.

Conclusion

Businesses love measuring performance and in many cases it is hard to create useful data which can measure performance in a meaningful way. Online we do not have this problem. The only problem is the limited knowledge of the power of analytics and how to use them. A little time invested in setting up these systems could result in great benefits.

Think how hard it must be for companies to measure the response to an advert in a traditional medium such as print, radio or event TV. Online we have easy access to this data. Take advantage of it!

from:technogumption.com/category/technology/

Tags: age, AWstats, count, download, Free, Google, Google, google analytics, IDE, image, Internet, Internet News, money, option, page, Plugins, SEF, SEO, Setting Up, technology, traffic, visitors, XP