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’s poor link: query operator has taken a huge beating from the community for the past few years. The query operator’s reputation has been dragged through the mud so much that most people now use ! for link research (which is equivalent to asking Monaco to handle your national intelligence initiatives).

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  • Filed under: SEO
  • Google GlobeWhat?!! It’s true. Many of the biggest and most popular online retailers with fat budgets are not showing up for their own names or valuable in results. Most don’t even know it. How can this be?

    All the major engines offer a .com and a number of country-specific engines, like .ca, .co.uk, .com.au, .fr, .de and so on. These are local engines, and often use geo-IP targeting to show the local as the default when a searcher lives outside the United States.

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    Now, without further delay, the 30 Generation Tips:

    1. Sridhar Katakam
    Keep track of blogs and leave comments on them. A good way to keep the conversation going is to install a MyBlogLog widget and visit the blog of people visiting your site.

    2. Ian Delaney
    Nothing creates long-term more than value. Consider writing posts with resources or explaining how things work. Useful things get linked to and they get onto del.icio.us, which is far better long-term than a front .

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  • Filed under: SEO, Search Engines
  • Configure Web Logs in Apache

    Author’s Note: While most of this piece discusses configuration options for any operating system supports, some of the content will be Unix/ (*nix) specific, which now includes Macintosh OS X and its underlying Unix kernel.

    One of the many pieces of the Website puzzle is Web logs. analysis is central to most Websites, and the key to getting the most out of your analysis revolves around how you your Web logs. is one of the most — if not the most — powerful solutions for Website . You will find that ’s Web logging features are flexible for the single Website or for managing numerous domains requiring Web log analysis.

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    In this article I show you my top twelve tips for creating effective AdWords Select ads [adwords.google.com/select/].

    I’ve been testing the pay per click advertising system for a while, with much success. These tips will help you create ads that generate higher click through rates, and lower cost per click.

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  • Filed under: Google AdWords
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