Google Analytics is today reporting a data processing error from April 30th to May 5th. In addition they have lost a small percentage of data in the area of e-commerce reporting that is not recoverable.

As a company we have several clients on performance related contracts using Google Analytics e-commerce data so this is a worrying error.

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Tags: age, e-Commerce, error, Google, Google, google analytics, image, Plugins, proc, process, XP

Ping services allow you to automatically notify blog directories and search engines that your blog has been updated. The bigger your ping list the higher the chances of receiving traffic from those sources, so check out the list below and include it on your blog (Wordpress users can modify their ping list on the Control Panel, then Options, then Writing).

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Tags: blogger, Digg, engine, Free, gdb, Google, Hacks, list, memory, myblog, option, PHP, ping, rss, search, Search Engines, traffic, Web, WordPress, XP, Yahoo

A new site takes about a week or so to be discovered by major search engines like Google and Yahoo but i will highly recommend that you “do it yourself” this list contains 64 sites that you can have your website/blog searched in various major search engine.

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Tags: adding, age, ark, engine, Free, Google, Internet, iso, list, msn, page, PHP, ping, PROM, RAM, search, Search Engines, Search Engines, SEO, Sites, SUN, traffic, Web, Yahoo

 The only change is a small one, but it may help users:

The four tabs for ads (text, image, local business, and mobile) are now grouped under a single ‘Ads’ tab. This release addresses a space issue that only affected some users. If you aren’t experiencing any difficulty, it isn’t necessary to upgrade.

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Tags: age, cd, Google, Google AdWords, IDE, image, release, XP

 Objective: Understand the various keyword matching options and how to use them to your advantage in your campaigns.

 

Overview

Keyword matching allows you to control how precise a user’s search must be to trigger your ad on Google search pages.* Defining how broadly or narrowly your keywords are targeted helps you reach the audience you want. In general, the more targeted your keywords and ads are, the more likely you are to reach potential customers.

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Tags: adding, age, ark, exact matching, Google, Google AdWords, IDE, Keyword, keywords, option, page, phrase matching, search, Sites