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13 May
SEO Elite Search Engine Optimization Software (SEO) is the internet’s #1 SEO Link Popularity Software to analyze links, build link partners, add reciprocal links to your links pages and get a top search engine ranking!
11 Supercharged Wallet Fattening Features! Let’s take a quick look at some more of SEO Elite’s power-packed features.
>> Discover how any page ranks at the top of the Search Engines. And that goes for the major search engines like Yahoo, Google, MSN, Altavista and Alltheweb. Finally, the keys to command top-10 listings are yours in mere seconds with SEO Elite™ 4.0!
Tags: age, engine, Google, image, Internet, Keyword, keywords, list, msn, optimization, page, PHP, Plugins, proc, PROM, ranking, search, search engine optimization, Search Engines, search ranking, SEO, SEO, Sites, Software, Yahoo13 May
What is ethical SEO?
Ethical search engine optimisation has become somewhat of a buzz word in recent years but what exactly does it mean?
In a nutshell ethical SEO is any practice that might help to improve your rankings naturally while staying within the guidelines of the popular search engines. Techniques such as viral marketing and producing exciting content are good examples of ethical SEO whereas link buying and adding lots of keywords to your pages would be unethical.
When we take on a new client here at Branded3 Search the first step is to make sure the site adheres to the guidelines and doesn’t have things such as hidden text or doorway pages that might have been added to the site in the past (we have seen this on a number of occasions). These can be discovered by the search engines at any time and could result in your domain being blacklisted.
Once the site is clean we work within the guidelines to improve rankings in a sustainable manner. That mean that once your site reaches the top it stays there rather than disappearing after a few weeks.
Most people believe that Google relies 100% on their famous algorithm to rank the search results but they are increasingly using human editors and taking notice of spam reports to improve results. This means that if a low quality or sneaky site using unethical techniques suddenly starts ranking highly for a competitive query it is likely to be reported by a competitor or found by one of the thousands of editors employed by Google. Once this happens your future rankings are in the hands of one person who may or may not decide to move your site down a few places.
As Google becomes better at figuring out which sites should be ranking highly a lot of companies that have used deceptive techniques will see their rankings start to drop dramatically. Google is quite happy to penalise large sites and has banned both BMW and Ricoh from the results in the past.
Ethical SEO. Get to number one and stay there.
Before you decide to hire a search engine optimisation company we recommend meeting them in person and taking a read of the Google information about SEO companies.
Here are some key points to remember:
10 May
Author’s Note: While most of this piece discusses configuration options for any operating system Apache supports, some of the content will be Unix/Linux (*nix) specific, which now includes Macintosh OS X and its underlying Unix kernel.
One of the many pieces of the Website puzzle is Web logs. Traffic analysis is central to most Websites, and the key to getting the most out of your traffic analysis revolves around how you configure your Web logs. Apache is one of the most — if not the most — powerful open source solutions for Website operations. You will find that Apache’s Web logging features are flexible for the single Website or for managing numerous domains requiring Web log analysis.
Tags: adding, age, apache, Apache - Apache, code, configure, count, disk, error, etc, executable, IDE, image, Linux, list, Module, monitoring, Open Source, Operations, option, Plugins, proc, process, RAM, scripts, SEF, server, Sites, Software, stable, traffic, visitors, World Wide Web9 May
Search engines use complicated secret formulas, called ranking algorithms, to determine the order of their results.
The SEO profession is an upstart one, with no degrees to be earned or widely accepted canon of literature (and if there were, it’d change every five months anyway).
So we’re all out there trying to figure this stuff out on our own, using different test cases, chasing morphing search engines, and possessing varying levels of interest and talent in the writing and technical components of SEO.
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8 May
Since you spend precious time keeping your farm website fresh, you need to determine how effective your website is in engaging visitors. What sites do they come to your site from? What are they searching for on search engines when they visit? Do they visit from bookmarks or email referrals? How long do they stay when they visit? What pages do they like the best?
All of these questions can be answered using a web analytics package. The standard these days is Google Analytics mainly because it is free, but also because it is a very impressive piece of software that provides lots of detail on your website and it integrates well into other Google services.
Over the next few weeks, we are going to delve into using Google Analytics to understand the visitors to your farm website. What’s bounce rate? How many visitors a day is a good rate? What is a referral? Click here to get updates right in your inbox when we update the blog.