We’re happy to let you know that AdSense for search is now powered by Custom Search. If you’ve used Custom Search Engine (CSE) before, you know that Custom Search offers advanced customization options to help improve the accuracy of your search results and tailor them to what users are looking for. With the integration of Custom Search into AdSense for search, you can take advantage of CSE’s most popular features without having to leave your AdSense account.

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Tags: adsense, age, code, computer, configure, count, engine, etc, Google, IDE, indexing, Internet News, Keyword, keywords, list, option, page, search, SEF, Sites, technology, Video, XP

We all want our website to be working hard for us. We talk about SEO and the importance of it. We spend money on advertising campaigns. We spend hours generating content. Despite all of this we may see no evidence of progress. We may not be getting any more sales or even leads than normal but whilst that lets us know something is not right, it does not allow us to drill down any further. The solution is tracking our site statistics, known as analytics.

How do we track?

If we are asking this sort of basic question, then I would suggest we look at some basic solutions. The first option is to use the statistics provided by your web host. These are typically part of a package such as Awstats or Webalizer and can be found under Web/FTP Stats on your hosting control panel. Different packages will provide more or less detailed reports and some will be more graphic than others. Most people prefer the simple, prettier, more graphic option as it is easier on the eyes. One thing about analytics is that it can be as detailed and complex as you are willing to go. More about that later.

Another great option for tracking stats is using Google’s free tool called Google Analytics. This is my choice. It works by placing a small piece of JavaScript on the bottom of your page then it produces very pretty stats. This tool can be used to monitor basic stats with very little effort, but it also has the power to monitor more complex stats. It can be used to see conversion rates and also integrates with Google Adwords. There are many different analytics packages out there, some are free some are not.

What to track - the basics

Visits - This is the total number of visits
Visitors - This is the number of unique visitors. It is the number of visits adjusted for repeat visitors.
Page views - This is the total number of pages your visitors have viewed. In advertising terms, this would be the number of impressions.
Pages/Visit - This is how many pages the average visitor looks at. If this is close to one, it means people are not exploring your site much. It is the number ofpage views divided by the number of visits.
Bounce rate - The percentage of visitors who leave without visiting another page.
Average time on site - Pretty self explanatory. If this is low then maybe you need to rework your site design. Make it easier for visitors to find something of interest in order to keep them on your site.
% new visits - This one is an interesting one. On the one hand, new visits represents growth, and new people discovering you, on the other hand, you want a loyal number of repeat visitors.
Traffic sources - Where is your traffic from. This is great for seeing which advertising campaigns or links are providing you with the most traffic. If your paying for a campaign and getting little or no traffic, you need to work out what is wrong.
Content overview - What is popular? Some content fairs a lot better than others. Can you see any patterns? If you are working with social media, finding a format which works well, then replicating it can be a very powerful way of gaining traffic.

What else can we do?

Analytics can provide you with a lot of data which may be useful or useless depending on your site. It is possible to see the country of origin, the operating system and the Internet browser your visitors are using. The country of origin is useful for determining what kind of adverts would work on your website. If your readership is from the US, adverts targeted towards Americans will do better than those targeted towards your home country. If your website is about cooking and recipe sharing, information on browsers and operating systems is of no use whatsoever.

For more complex uses of Google Analytics I suggest you read Patrick Altoft’s guide to Advanced Analytics . Here he explains how to track exit clicks, downloads, sales and other valuable data. You can see how these things would be beneficial.

Conclusion

Businesses love measuring performance and in many cases it is hard to create useful data which can measure performance in a meaningful way. Online we do not have this problem. The only problem is the limited knowledge of the power of analytics and how to use them. A little time invested in setting up these systems could result in great benefits.

Think how hard it must be for companies to measure the response to an advert in a traditional medium such as print, radio or event TV. Online we have easy access to this data. Take advantage of it!

from:technogumption.com/category/technology/

Tags: age, AWstats, count, download, Free, Google, Google, google analytics, IDE, image, Internet, Internet News, money, option, page, Plugins, SEF, SEO, Setting Up, technology, traffic, visitors, XP

Google AdSense is the program that can generate advertising revenue from each page on your website—with a minimal investment in time and no additional resources.

AdSense delivers relevant text and image ads that are precisely targeted to your site and your site content. And when you add a Google search box to your site, AdSense delivers relevant text ads that are targeted to the Google search results pages generated by your visitors’ search request.

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Earn more revenue

You can maximise your revenue potential by displaying Google ads on your website. Google puts relevant CPC (cost-per-click) and CPM (cost per thousand impressions) ads through the same auction, and lets them compete against one another. The auction takes place instantaneously, and, when it’s over, AdSense automatically displays the text or image ad(s) that will generate the maximum revenue for a page — and the maximum revenue for you.

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Get started in minutes

Becoming an AdSense publisher is simple. All it takes is a single online application. Once you’re approved, AdSense takes only minutes to set-up. Just copy and paste a block of HTML and targeted ads start showing up on your website.

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Access thousands of advertisers

With Google’s extensive advertiser base, we have ads for all categories of businesses—and for practically all types of content, no matter how broad or specialized. And since Google provides the ads, you have no advertiser relationships to maintain.

The AdSense program represents advertisers ranging from large global brands to small and local companies. Ads are also targeted by geography, so global businesses can display local advertising with no additional effort. And you can use AdSense in many languages.

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Google grasps the meaning of your content

AdSense can deliver relevant ads because Google understands the meaning of a web page. We have refined our technology, and it keeps getting smarter all the time. For example, words can have several different meanings, depending on context. Google technology grasps these distinctions, so you get more targeted ads.

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Make extra money with a Google search box

Place a Google search box on your site, and you can start monetising the results from web searches. Not only does this keep your users on your website longer—since they can search from where they are—it takes just minutes to implement. And you pay nothing to participate.

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Show only appropriate ads

Google’s ad review process ensures that the ads you serve are not only family-friendly, but also comply with our strict editorial guidelines. We combine sensitive language filters, your input, and a team of linguists with good hard common sense to automatically filter out ads that may be inappropriate for your content. Furthermore, you can block competitive ads and choose your own default ads. You are in control from start to finish.

	Competitive Filter Enables you to filter out specific competitors or specific advertisers
	Contextual Filter Eliminate delivery of ads that would be inappropriate to serve on pages
	Editorial Review All Google ads are reviewed and approved before being served on your pages
Filters keep out inappropriate and competitive ads.	Customizable default ads In the unlikely event that Google is unable to serve targeted ads on your page, we provide the option to display a default ad of your choice

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Customize AdSense for your site

You can customize the appearance of ads, choosing from a wide range of colors and templates. You can do the same with your search results page. Your reports are customizable, too. Flexible reporting tools let you group your pages in any way you want so you can view your results by URL, domain, ad type, category and more to learn where your earnings are coming from.

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See what our customers say

“Instead of spending money to hire an additional sales rep to sell ad banners, Google ads have become a virtual sales tool for us. Now we’re able to reap thousands of dollars in additional advertising revenue each month that we would very likely have missed without Google AdSense.”
- Robert Hoskins, Editor and Group Publisher, Broadband Wireless Exchange

“Google shows targeted ads reflecting the sorts of information and services SeatGuru visitors want. For a small business like mine, this is the best approach to advertising. You set it up easily, it automatically serves relevant ads, and it takes very little of my time.”
- Matt Daimler, Founder, SeatGuru.com

“We’re able to block competitors’ ads using the AdSense tools. It’s very easy to do, and one more thing not to worry about.”
- Scott Rafer, Chairman, WiFinder.com

You can run Google ads on all or just some of your pages, using AdSense strategically to complement your direct sales team. You will pay nothing, spend little time on set-up, and have no maintenance worries. You can use AdSense for a day, a month or for however long it pleases you to make a profit—you choose.

>> Apply now <<

Tags: age, banner, cp, Google, Google, IDE, image, input, option, page, Plugins, proc, process, RAM, search, technology, templates

SiSoftware has announced the availability of SiSoftware Sandra 2008, the latest version of its award-winning utility which includes remote analysis, benchmarking and diagnostic features for PCs, servers, PDAs1, Smart Phones1, small office/home office (SOHO) networks and enterprise networks.SiSoftware Sandra (the System ANalyser, Diagnostic and Reporting Assistant) is a 32 and 64-bit Windows system analyser that includes benchmarking, testing and listing modules. It works along the lines of other Windows utilities, however it tries to go beyond them and show you more of what’s really going on. Giving the user the ability to draw comparisons at both a high and low-level. You can get information about the CPU, chipset, video adapter, ports, printers, sound card, memory, network, Windows internals, AGP, ODBC Connections, USB2, 1394/Firewire, etc.

Native ports for all major operating systems are available:
• Windows 2000, XP, 2003, Vista*, Longhorn* (x86)
• Windows x64 Edition XP/2003/Vista*/Longhorn* (AMD64/EM64T)
• Windows 64-bit Edition 2003/Longhorn* (IA64)
• Windows Mobile 2003/2003SE (ARM CE 4.20)
• Windows Mobile 5 (ARM CE 5.01)
• Windows Mobile 6 (ARM CE 5.02)

All major technologies are supported and taken advantage of:
• SMP - Multi-Processor
• MC - Multi-Core
• SMT/HT - Hyper-Threading
• MMX, SSE, SSE2, SSE3, SSSE3 - Multi-Media instructions
• Wireless MMX - Mobile multi-media instructions
• NUMA - Non-Uniform Memory Access
• AMD64/EM64T/x64 - 64-bit extensions to x86
• IA64 - Intel* Itanium 64-bit

Key features:
• 4 native architectures support (x86, x64/AMD64/EM64T, IA64/Itanium3, ARM).
• 3 native platforms support (Windows, Windows Mobile, Windows CE4).
• Additional platforms supported through Java RE (e.g. Linux, FreeBSD, Mac OSX, Solaris5).
• Additional platforms supported through .NET CLR (e.g. Mono/Linux5).
• 19 established benchmarking modules, 4 new to this version.
• 38 detailed information modules, 4 new to this version.
• Huge official hardware support through technology partners (Intel, AMD/ATI, SiS, VIA)
• Future instructions set support (Intel SSE46, AMD SSE4A6) on x86 and x64/AMD64/EM64T platforms.
• 6 charting options: combined, detailed, differences, components, performance vs. speed charts.
• 5 language versions (English, German, French, Italian, Russian) in a single installer.
• Enhanced Sandra Lite version (free for personal/educational use)

Notes:
1 .NET (Compact) Framework 2.0 and later supported.
2 Sun Java SE 6 (1.6.x) and later supported.
3 By special arrangement.
4 By special arrangement; device SDK required.
5 By special arrangement; Applet version only.
6 Unreleased, next-generation pre-release platforms at publication time.

New in SiSoftware Sandra XII (2008):
London, UK, August 15th 2007 - We are pleased to launch SiSoftware Sandra XII (2008), the latest version of our award-winning utility, which includes remote analysis, benchmarking and diagnostic features for PCs, servers, PDAs, smart-phones and networks.
Over time, there has been a continued and sustained growth in software portability and the development of software that can ultimately be executed on multiple platforms without recompilation. With the use of the software virtual machine (SVM) growing, be that .NET1 or Java2, the importance of offering a benchmark that measures their performance has grown.
The introduction of these benchmarks will soon allow the complete suite to be available on other operating systems - not just on Microsoft Windows, as we expanded into non-x86 architectures (IA64/Itanium3, x64/AMD64/EM64T, ARM) in the previous years. We have also added additional support for Virtual Machine and Runtime Engines to open up this information now to the our users.
Not everything in this release is virtual: as with all releases there is something very real in adding more and more support and trying to predict the new needs of our users as we achieved with each release. Support for digital certificates and cryptography, detailed information of the security settings, policies, users and groups of your computer, wireless networks and advanced charting.

This version adds the following new modules and functionality:
• .NET Benchmarking1
° .NET Arithmetic: Shows how well the system handles .NET arithmetic operations through the .NET CLR in comparison to other typical .NET CLRs.
° .NET Multi-Media: Shows how well the system handles .NET multi-media operations through the .NET CLR in comparison to other typical .NET CLRs.

• Java Benchmarking2
° Java Arithmetic: Shows how well the system handles Java arithmetic operations through the Java Runtime Engine (JRE) in comparison to other typical Java Virtual Machines.
° Java Multi-Media: Shows how well the system handles Java multi-media operations through the Java Runtime Engine (JRE) in comparison to other typical Java Virtual Machines.

• Information and Diagnostics
° Virtual Machines and Runtime Engines: Information about the software Virtual Machines (VM), Runtime Engines (RE) and software engines installed on your computer.
° Cryptography and Certificates: Information about the cryptographic providers, algorithms and security certificates installed on your computer.
° Sessions: Information about the client sessions hosted by your computer under Terminal Services.
° Users and Groups: Information about the users and user group accounts registered on your computer and on your domain.

• Wireless Support: Information about the wireless (802.11a/b/g/n) networks and devices in addition to the Bluetooth, IrDA (Infrared) and networking capabilities.

• Enhanced Network (LAN/WAN) Capabilities
° Bluetooth Devices and Networks
° Wireless Devices and Networks
° Terminal Servers
° Universal Plug & Play (UPnP) Devices and Networks

• New Advanced Charting Capabilities
° Differences Chart: view the differences between the tested device and reference devices.
° Components Chart: contrast the indexes against one another for both current and reference device.
° Performance vs. Speed: contrast the results against device speed (MHz, bps, etc.); how much more performance do you get from a faste device?
° Performance vs. Power: contrast the results against device power (TDP); how much more power does a faster device consume?

With each release, we add new support and compatibility for the latest hardware, architectures and operating systems, and this is no exception. SiSoftware continues to work with hardware vendors to ensure the best support for new emerging hardware.

 

Tags: adding, age, Apple, ark, benchm, components, computer, count, cp, dev, diag, ESTABLISHED, etc, extensions, Framework, Free, Hardware, IDE, image, Internet News, iso, Linux, list, memory, Module, modules, Operations, option, Plugins, proc, process, RAM, release, Security, server, Software, Solaris, SUN, technology, terminal, Windows

I’m a bit of a stat head and enjoy trawling through log files and looking at pretty graphs. One statistic that I’m particularly interested in is the number of subscribers different sites have in different niches.

FeedBurner offer a great service for managing your sites feed and provide all sorts of interesting stats. You can also put one of their chicklets on your site to boast share with the world how many subscribers your site has.

I thought it would be both interesting and fun to create a top 100 (or so) of the sites with the highest feeds, so spent Saturday morning doing a big trawl around.

 

Site	Subject	Subscriber count
Engadget	Technology
Boing Boing	Technology & Humor
TechCrunch	Technology
Simply Recipes	Cooking
Xataka	Technology
Interesting Thing of the Day	Info
Mashable	Technology
43 Folders	Technology
TechCrunch.fr	Technology
Dumb Little Man	Misc
37 Signals	Technology
Freakonomics	Technology
John Battelle’s Search Blog	Technology
Daily Kos	Info
Read/Write Web	Technology
Coding Horror	Technology
Crunch Gear	Technology
Duct Tape Marketing	Business
Church of the Customer	Technology
Micro Persuassion	Technology
Life Hack	Technology
Genbeta	Technology
Coolest Gadgets	Technology
pf blog	Finance
Small Business Trends	Technology
BlackRimGlasses	Technology
ProBlogger	Blogging
Search Engine Watch	Technology
Get Rich Slowly	Finance
Matt Cutts	Webmaster & SEO
FeedBurner	Blogging?
Loic Le Meur’s blog	Technology
Double Tongued	Info
WebDeux.info	Technology
CopyBlogger	Blogging
Britannica Blog	Technology
feld	Business
Computer Zen	Technology
Digital Tech News	Technology
flickrbabes	Eye candy
Writers Write	Info
Emily Chang	Technology
Mobile Crunch	Technology
The Apple Blog	Technology
VidaExtra	Technology
Fan Blogs	Misc
Search Engine Roundtable	Webmasters & SEO
Search Engine Journal	SEO
Manolo’s Shoe Blog	Misc
Search Engine Land	Webmasters & SEO
bitelia	Technology
The Budget Fashionista	Technology
SEOmoz	SEO
Quick Online Tips	Webmasters
Digital Inspiration	Technology
Techno Chica	Technology
plasticbag.org	Technology
Applesfera	Technology
Gizmologia	Technology
Shoe Money	Technology
Pronet Advertising	Technology
Ruby Inside	Technology
The Simple Dollar	Finance
David Seah	Technology
Online Marketing Blog	Technology
Everything USB	Technology
snook.ca	Technology
Apple Weblog	Technology
Shopping Blog	Shopping
Directo al paladar	Technology
le Hournal du Geek	Technology
Marketing Pilgrim	Technology
fosfor gadgets	Technology
Zen Habits	Technology
Talk Crunch	Technology
2803	Technology
John Chow	Making Money
weblog tools collection	Blogging
Hacked Gadgets	Gadgets & Technology
Traders Trade	Business
Trump University	Business
Entrepreneur’s Journey	Technology
Challies	Technology
GHacks	Technology
Ask Shane	Ask Shane
Free iTunes Downloads	Technology
Paul Stamatiou	Technology
Neatorama	Humor
MWG Blog	Technology
Go2Web2	Technology
Xataka Movil	Technology
Ask the VC	Business
LiewCF	Technology
hiper def	Technology
ConverStations	Blogging
Random Good Stuff	Humor
Daily Blog Tips	Blogging
Science Base	Technology
Slash Gear	Technology
Macapper	Technology
Personal Financial Advice	Finance
Net Stumbler	Technology
Pick the Brain	Intelligent stuff
Bloggers Blog	Blogging
Say No To Crack	Humor
SEO Pedia	SEO
Connected Internet	Blogging
Net Business Blog	Technology
Matt Brett	Technology
One Tip a Day	Software
TechBuzz	Technology

 

I’ve only been able to list sites that are both using Feedburner and choose to make their count public, so some of the big guns like Steve Pavlina, Lockergnome, etc. are absent from the list.

I will add new sites to the list as and when I find them, so if you know of a glaring omission with at least 2,000 subscribers please let us know via a comment, I’d like to build the list up to be a top 100 and as I’ve only covered a few niches that I know of I’m sure that I’ve missed plenty of others.

 

source:selfmademinds.com

Tags: age, Apple, ark, computer, count, download, etc, Free, IDE, image, Internet, Internet News, PHP, ping, Plugins, RAM, search, SEO, Sites, Software, technology